Doctor, then lawyer, then MBA: how Rishabh found his way into SEO

By Rishabh

Growth marketing & SEO6 min read

A worn leather satchel on an empty commuter-train seat, morning light through the window.

A first day at a Mumbai internship. A task he did not know how to do. And a sentence that landed like a verdict: that is very basic.

Rishabh is a growth marketing and SEO specialist who works with startups and small businesses on keyword research, local search and Google Business Profiles. He got there the long way — a failed medical entrance, a law seat he never took up, a year lost to an MBA he had not really prepared for, and an internship he quit on its second day. This is his account, in his own words.

Every plan I had was somebody else's

I passed class 10 in 2017 with good marks. Not because I am very intelligent — because I got a good teacher. Everyone suggested science, so I took science. The career came from my father. He is an advocate, so first I wanted to be a judge. Then biology influenced me and I wanted to be a doctor. I appeared for NEET and I failed.

My father said: leave everything, finish your graduation, then do law. I said okay. In 2022 I collected my result with him, and a teacher asked what I would do next. I said law. He asked why.

I got into a good law college in 2023 and, when the time came to join, everything in me said no. I told my father I wanted an MBA instead. I prepared for a year, and then the paper was in my hands and I understood in a few minutes that my preparation was ten out of a hundred. That year was gone.

So I stopped borrowing plans and went looking for my own skills. In 2024 I signed up for a six-month digital marketing course. I found it boring. I finished it anyway. That same year my marriage was fixed — I was twenty-three, still working out which direction to take my life in, and not mentally prepared for it.

I went quiet for a while. He said: you have this thought from watching your father. I said yes.

Two days in Mumbai

My first internship, in March 2025, cost me four and a half hours a day in travelling — two of them standing on a train. I lasted three months. The team supported me, but the feeling never came. A remote role followed and I left that too: a month in, no learning, no guidance.

Then in 2026 a marketing internship in Mumbai appeared on LinkedIn. I read up again, cracked the interview, and took a flight. On the first day she asked me to migrate the website and set up a Shopify account, and my mind went blank. I wanted time to check how it was done.

The second day I felt very bad about myself. How dumb am I, what kind of brain do I have. She told me I was going slow, that I had to think fast and work fast. I said okay. Inside I was completely stressed, asking whether marketing was even for me. I told her I was not fit for the role. She paid me for the two days.

I stayed on a while and set up Google Business profiles for a few local businesses, then flew home. Months passed with no real activity. Whenever I sat down to learn something, a thousand other thoughts arrived.

She said: you don't know how to create a Shopify account? This is very basic. I thought — basic, yes, but digital is such a big field.

The question that stopped the scrolling

One day I was scrolling Instagram and a man in a reel was speaking directly at me. Who are you? What is your identity?

I stopped, went through the account, watched more, and something turned over. The summary was simple: build your own identity and your own finances, and do not depend on anyone for them — maybe not even your family.

For the next few days I was quiet, asking myself a hypothetical: if tomorrow my father says take care of yourself, then what do I do, where do I go? After that one thing was clear.

Pick one field, any field, and finish it. Keep exploring on the side. Family support is a bonus, not a foundation.

So what is the difference between this one and the others?

I asked my mother to ask my brother Saurabh if there was any internship going. He said there is some work, will you do it. I said yes. He spoke to sir the next day, and my mind was full of thoughts — how will this interview go, what will they ask, will I be able to answer. I made myself calm and thought: whatever happens will be good. The next day Saurabh put me on a call with Mohit. That WhatsApp call felt more like a conversation than an interview. It was a new experience for me. I joined the next day.

From day one I understood this is not just a company where an employee and a manager and other staff are working. Mohit is not just a founder, he is a Leader. His vision for this project is to help people and to give them a platform where they can work calmly, with trust. A bridge of trust where a Tasker and a poster can connect.

The first days went so fast I did not notice them. I went from someone who worked one hour to someone working ten, in a few days. My own mind, which could not stay focused for even half an hour, was sitting for ten hours. My output was still small for those hours — what I did in ten might get done in a few. But the best thing I felt was that the distraction to go and do some other work had finished inside me. Something in me had upgraded.

Nobody ever told me to work these hours. Not once. The internship-and-job mindset went out of me within a few days of joining.

The day I said I was stressed

In between I had health issues, and one single time I told my Leader I have health issues. He told me take rest. But my mind kept taking automatic responsibility, because this was no longer an internship or a job for me — it had become my own mission, my own project.

So many thoughts came at once about what to do and how to do it, and one day I got very stressed and messaged Mohit: I am very stressed. He told me relax, no need to worry. Then he literally sat with me on a Google Meet and taught me the lesson of my topics. He cross-questioned me to check I was clear with the concepts. Everything in detail.

The problem was inside me — I would go into stress and anxiety, thinking this project is so big, how will it happen, what will happen. I kept talking to him until I understood how to do it and what to do. Then I broke it into small steps and prioritised: this task first, this work first. Slowly slowly I moved ahead.

Mohit always says your top priority is your health, then anything else. But when you take responsibility automatically, it starts pulling that thing out of you — that I have to take this to this level.

Taskly is a turning point for me. He treats me like family and a mentor. I have seen a lot of change in me, and even today I am learning small small things and moving forward. I learned how to work. I learned how to give priority. The unnecessary work went out of my life automatically and I did not even notice how it happened. I slowly walked onto the road of making myself — of doing better for myself, and doing something good for my family and at a social level.

For me this was not an internship or a job any more. It had become my own mission.
Rishabh

Rishabh

Growth Marketing & SEO Executive

I help startups and small businesses uncover growth opportunities with data-driven analysis. I specialize in keyword research and content strategy that aligns with your business goals. My approach is clear, results-oriented, and includes local business support and GMB profile setup.

What Rishabh does

  • Local SEO Consulting
  • Google Business Profile Setup
  • Local Search Optimization
  • SEO Audits
  • Keyword Research
  • On-Page Optimization
  • Technical Improvements
  • Growth Marketing
  • SEO Strategy
  • Content Strategy
  • Data Analysis
  • Business Listing Verification
  • Online Presence Management
  • Local Business Support

Speaks English, Hindi

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Rishabh

Growth Marketing & SEO Executive · Toronto

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So I am very thankful to God for giving me such a life-changing experience, and very thankful to my family who always stand with me, and very thankful to Mohit, my Leader, who stands with me at each and every point. He helped me a lot at every stage where I felt stuck. If I conclude it in a few lines — destiny is important, but the journey will shape you to reach your destination. I am a totally different person and my mindset has completely changed. The process is hard, it may be slow or fast, but things shape you.

Frequently asked

How do you start a career in digital marketing with no experience?

By finishing one thing and building evidence from it. Rishabh took a six-month digital marketing course he found boring, completed it anyway, and then did real Google Business Profile work for local businesses before anyone hired him for it. The certificate was not what carried him — the finished work was.

What does a growth marketing and SEO specialist do?

Rishabh works on the parts of search a small business can actually feel: SEO audits, keyword research, on-page and technical fixes, local search optimisation, and setting up and verifying Google Business Profiles so a business shows up when someone nearby looks for it.

Does Taskly hire the Taskers who sign up?

No. Taskly is a marketplace, not an employer. Taskers are chosen for the work they do and paid per job, keeping about 80% of what they are paid. What repeats is the part that is repeatable: being judged on work you can show rather than on a qualification you do not have yet.